If you’re launching a business today, you’re probably keeping a close eye on best practices for social media. Using an online channel like GetAssist provides great ways to connect with potential customers and join conversations related to your business or industry.

Social media also provides an opportunity for a little face time with your customers— which means it’s a great place to be proactive and engage people. In fact, a 2013 survey found that “43 percent of customers are likely to recommend a product or service to others when that brand responds in a timely manner on social media outlets.”

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